Page Siplon Appointed ATRI President and COO

Page Siplon has been selected as the next President and Chief Operating Officer of the American Transportation Research Institute. The ATRI Board of Directors announced the appointment on October 16, 2026. Siplon will join the organization in November 2026, working alongside current president Rebecca Brewster during a transition period before assuming full leadership upon her retirement in February 2027.

Brenda Neville, President and CEO of the Iowa Motor Truck Association and Chair of ATRI's Search Committee, stated Siplon's background in executive management and public-private collaboration made him well suited to lead ATRI. The appointment followed a nationwide executive search after Brewster announced her retirement earlier in 2026, following more than three decades with the institute.

Siplon's logistics leadership background

Siplon brings more than two decades of leadership experience across private industry, economic development, public policy, and military service. He was most recently the CEO of TeamOne Logistics, a Georgia-based firm that partners with companies to provide drivers and other employees to carriers. His leadership there focused extensively on trucking workforce issues including driver recruitment, retention, safety, and operational challenges.

Prior to that, he spent over a decade working on logistics and innovation initiatives for the state of Georgia. He served as Executive Director of the Georgia Center of Innovation for Logistics, advancing freight transportation and competitiveness. Siplon later headed Georgia’s broader Centers of Innovation program, overseeing six strategic industry sectors statewide. He also founded and led the Georgia Logistics Summit, which grew to become one of the nation's largest logistics conferences.

At the national level, Page Siplon served as vice chairman of the U.S. Department of Commerce’s Advisory Committee on Supply Chain Competitiveness.

Industry context and transition

The announcement comes as the trucking industry faces critical workforce and health challenges. ATRI, the trucking industry's 501(c)(3) not-for-profit research organization, is launching new surveys on driver health. Earlier this week, ATRI announced two new surveys, one aimed at carriers and the other at drivers, on the issue of driver health.

The driver health survey will ask drivers to share anonymously several inputs, as well as their experience with maintaining health and wellness while on the road. Carriers would be asked for information on their fleets’ medical card durations, insurance costs and other key performance indicators. Motor carriers are strongly encouraged to share the driver survey with their driver workforce. A medical card, formally a Medical Examiner’s Certificate, certifies a driver’s fitness to be on the road and is required by federal law.

Jeremy Reymer, Founder & CEO of Project 61, said, "We already know driver health can affect safety. The next question is how much it may also be affecting operational risk and cost."

The appointment also precedes the American Trucking Associations' annual Management Conference & Exhibition. At that event, ATRI announces the results of its Top 10 survey, which separates results by totals and separate subcategories drawn from driver and management input. The management input often reveals a significantly different perspective from drivers.

ATRI's research focus and new initiatives

ATRI is engaged in critical research on freight transportation's role in maintaining a safe, secure, and efficient transportation system. Rebecca Brewster said Siplon’s experience will help ATRI continue its research mission as the trucking industry confronts increasingly complex issues.

Siplon expressed his readiness for the role. I’m incredibly excited and humbled by the opportunity to lead ATRI and build on the remarkable work Rebecca and her team have done over the years, he said.

The institute is also involved in upcoming industry events including a Brokerage Compliance Symposium and the F3: Future of Freight Festival in Chattanooga, Tennessee. That festival will feature industry-defining keynotes, rapid-fire technology demos, networking, and an inaugural awards dinner.

Siplon will assume leadership after Brewster's February 2027 retirement, with the transition period beginning in November 2026.